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About Us


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About Us


Acceptiv specializes in enabling North American insurers reach the under-served middle market and to effectively sell life and critical illness products online or through omni-channel distribution. Acceptiv was founded by Kevin Pledge in 2014. Our first client, Teachers Life, disrupted the Canadian life insurance market in September 2014 when, with our assistance, they launched the first fully underwritten immediate issue online only term life insurance in North America.

We now offer life and critical illness insurance and can support a range of other life and health insurance products. Please call us on 416 949 8920 or email us at info@acceptiv.com to find out more.

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Profiles


Profiles


Kevin Pledge

CEO and Founder

Kevin is CEO and Founder of Acceptiv. Prior to forming Acceptiv, he set up and managed a company, Insight Decision Solutions, that provided data warehousing and analytics to insurance companies for 15 years. It was in this role providing analytics to insurance companies that he saw the need for all insurance companies to accelerate the new business and underwriting processes. Kevin has also held senior positions at insurance companies in the UK and Canada, including CEO of Claim Analytics and Vice President, Actuarial of Foresters. During his career he has been responsible for marketing, compliance, administrative and actuarial functions.

Kevin is a regular speaker at industry meetings and has published several articles. He has served on several SOA section councils and Microsoft’s Partner Advisory Council, he is currently on the SOA's Professional Development Committee and chairs the SOA Annual Meeting.

Kevin qualified as a Fellow of the Institute of Actuaries (UK) in 1992 and a Fellow of the Society of Actuaries (US) in 2004.

Steve Fretwell

Chairman of Advisory Board

Steve Fretwell is the Chairman of the Acceptiv Advisory Board and is responsible for providing strategic advice and guidance to Acceptiv and their partner companies.

Steve has 24 years experience in the Canadian Insurance industry having held a variety of sales and marketing roles for life and health insurance companies in Canada with experience in designing and implementing business development strategies for all lines of employee benefits.

Steve is also Managing Director for Employee Benefits and Pension at JLT Canada, responsible for driving organic growth, the acquisition of business and people, and building and maintaining relationships with clients and prospects.

Steve is a regular speaker at industry meetings and also sits on the Board of Directors of OLD CROWS Football – the private funding arm of Carleton University's Football Program.

Steve holds a Bachelor’s degree in Political Science from Carleton University and the ADVOCIS CLU designation in Life and Health Insurance.

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Partners


Partners


Partners

The Acceptiv solution includes predictive analytics to improve your underwriting outcomes and process through our partnership with Claim Analytics

Claim Analytics is a leading provider of predictive analytics solutions to the insurance industry. Claim Analytics helps companies use predictive analytics to improve claim performance, improve underwriting results, optimize marketing and sales strategies, and detect fraud and provider payment abuse.

These tools have existed conceptually for decades but have only recently been recognized, appreciated, and applied by the commercial marketplace.  We have years of experience delivering results from predictive analytics and we can help you discover, employ or more effectively deliver results from these tools.

Claim Analytics offers two services:

  • Company specific predictive analytics; using your data to help you improve performance, in areas such as claims, new business and fraud and abuse detection.
  • Sophisticated intercompany benchmarking, using predictive analytics to normalize for differences between companies.

Based in the UK, TCP LifeSystems is the leading self-service IT platform to the Life and Pensions Insurance industry. 

TCP’s Life Insurance and Pension software solutions are designed to create a competitive advantage for our clients, TCP’s Self-Serve platform software gives the opportunity to deliver powerful, cost- effective services direct to end customers, as well as supporting traditional business channels.

TCP has been delivering enterprise wide solutions to blue chip clients since 1989. Our clients have relied on our innovative software solutions to manage several million customer transactions every year. TCP provide:

  • Expertise in developing software for financial services products
  • A unique and innovative end-to-end, self-service product
  • A full modular insurance administrative system
  • In depth business knowledge and technical excellence

The TCP new business system is a completely tailored web-enabled solution - not a modified paper solution, and is used by some of the largest insurance companies in world.